Manifesting Worldwide Presence

It's always exciting to work on globally coordinated projects. This was the case when Tinglobe assisted UNDP in launching its new nordic websites.

Here, Tinyglobe helped with navigation and content structure before the launch of undp.se as part of a globally synchronized launch.

For several years, Tinyglobe worked as a communications associate to the United Nations Development Program (UNDP) Nordic offices.

The assignment included a wide range of communication efforts, including web project management, campaign work, and search engine optimization.

A Book of Facts and Stats

Since its first publishing in 2005, the book 'Blir världen bättre' has succeeded dramatically. For several years, Tinyglobe was part of the editorial team.

Who’s Your College Roommate?

Are you ready to embark on an adventure? Do you see yourself hanging by the beach, hiking up mountains, or hustling and bustling in a big city?

College is not just a stepping stone to your future career. It’s a journey of self-discovery, personal growth, and unforgettable experiences.

When the American embassy in Stockholm entrusted Tinyglobe with the task of marketing a new application to simplify applying to colleges in the US, we were determined to capture the target group’s interest through humor, dreams, and gamification.

The result was a humor-driven test on Facebook where you indicated your preferences for a potential college stay in the US. You were then randomly paired with a like-minded Facebook friend as your future roommate. From there, we channeled the target group to explore the possibilities of reality in the newly developed app.

Popular Annual Report

Have you ever heard of an annual report becoming so popular that it's reprinted in another edition? Here's the tip: be sure it's engaging and easy to read.

When Tinyglobe was commissioned to present the Swedish agency Sida’s annual results and priorities – personal stories, pictures, and concrete results were given components.

With the actual numbers having to be a central part of the report, Tinyglobe put a special effort into highlighting the operations from a human perspective. This turned out to be a successful combo!

International Women’s Day

Tinyglobe has had several assignments to draw attention to gender equality. One year this resulted in an interactive photo exhibition.

Challenging Our Worldview

Preconceived notions of the world are usually best met with facts. Another effective way is the use of images.

When Tinyglobe worked as an image editor and part of the editorial team of the book ‘Blir världen bättre,’ the pictures from the UN media database formed an essential part of the narrative. This began a new focus on image and text to convey crucial facts about the world.

Tinyglobe would like to acknowledge that the eminent photographers hired by the UN contribute significantly to arousing interest and commitment to the organization’s essential results.

Posters on the MDGs

When UNA Sweden wanted to portray the successes of the Millennium Development Goals in schools, a bunch of colorful posters became a successful concept.

From Static Pages to Interaction

When Tinyglobe first stepped into Facebook marketing, it was still a fledgling concept.

This was when simply having the company name, logo, and address on a Facebook page was considered sufficient. It was also when money and effort were spent on stickers with calls to “like on Facebook.”

We neither liked nor understood the concept of getting people to like casually. We wanted to create real commitment – and meaningful dialogue. And we were sure engagement was key to getting ‘sincere likes’ and longstanding loyalty.

Fortunately, we got the chance to try our hand in cooperation with the United Nations Development Programme (UNDP) Nordic Offices. This became the starting point for several campaigns focusing on facts, people, and interaction.

The 70th Anniversary of the UN

In 2015, the United Nations celebrated 70 years. To visualize the organization's history, Tinyglobe made a timeline exhibition.

In connection with the arrangement of the UN role-playing game NordicMUN in Copenhagen and the 70th anniversary of the United Nations, Tinyglobe produced a large-scale exhibition on behalf of UNA Sweden to visualize the organization’s significant history.

A Promise to The World

For years, Tinyglobe had the privilege of helping the UNDP office in Stockholm run the campaign site millenniemalen.nu.

In November 2011, the UNDP Nordic office in Stockholm launched a new version of the campaign site millenniemalen.nu.

Tinyglobe led the project management of the site. The work included the development of technical requirements specification, new information structure, interaction design, and concept, as well as the production of new content.